There are many really great reasons, here are a few – Unlike TV, Radio & Print ads you can not turn it off, change the station or throw it away – Mobile billboards are on the road in traffic and are highly visible. You can focus on a specific geographical area, another words target your clients. Mobile billboards are recognized within the industry to be the most cost effective method when advertising out-of-home.
The fact is all types of businesses have been known to advertise on trucks and benefit from this highly visible exposure. Mobile billboards are great for Grand Openings, Event Promotions, Brand Awareness, Sales/Promotions, Services, Political Campaigns and overall Guerrilla Marketing. its businesses that offer consumer oriented products and services and sell to the public in genera, benefit most from mobile media advertisement.
We have several mobile media trucks all of which have a total of twelve positions, 3 on each side, 3 on the back and 3 over the cab. Each side uses tri-vision technology which allows each sign to change every 8 seconds simultaneously. Studies show tri-vision technology catch more eyes than any other method in the industry.
Each mobile media truck is designated to a specific market or grid as we call it. These grids are determined by population density, Demographics and High Traffic areas. Bullzi uses the Department of Transportation for car count figures and County Records for population information
The mobile media trucks spend 75-80% of their time driving within their specific grid. While driving they focus on making mostly left hand turns, the reason for this is simple, left hand turns mean they are sitting in traffic and sitting in traffic means lots of visibility. They also focus on red lights – to you and I yellow usually means speed up – to our drivers yellow means slow down so they end up in pole position – this allows the truck to be more visible. The remaining 20% of the day the truck parks on high visible intersections.
The standard hours for the trucks are Monday through Friday from 7:30am until 6:30pm. Night routes, weekends and special events are available upon request.
The Bullzi fleet is equipped with NavTrak GPS. Any client can request at any time a report regarding the vehicle their advertisement is on. The report will provide detailed information such as roads traveled, time traveled, parked position and time parked as well as traveling speed.
Pricing is based on total spots and length of agreement. Generally spots range from $650 per month to $1,600 per month.
We prefer at least 2 weeks. However we can get a campaign on the road within 5 days.
By special request we can saturate a specific area that targets your customer and overlap ourselves to help your campaign. Bullzi will always try a accommodate client needs.
The amount of impressions an advertisement receives is based on the grid selected. That being said we estimate that the average truck in any one of our grids will be seen between 75,000 to 100,000 times daily.
Bullzi Media Group accepts advertising for most products and service. We promote for businesses and reserve the right to refuse advertising on our truck that is deemed in non-compliance with our advertising guidelines and community standards.
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